The topic was suggested to me by a friend of mine and upon hearing it, thought it to be an immensely interesting topic and decided to write on it.
Consumerism is a general term with different contexts and therefore slightly different meanings. In this context however, it refers to the materialistic lifestyle, concerned with the acquisition of material things through the process purchasing. In other words it is the culture of buying goods and services.
Spirituality, likewise does not have a single set definition, because it is a culture so universal that it has a translation in every prominent lifestyle. It is the search of a greater purpose, better and healthier living, in faith of ascension to divinity. The pursuits of spirituality are immaterial in objective.
The two are based essentially on two opposite premise, one material and one immaterial.
Consumerism is a culture that is so expansive it spurred industries, just like the laws of the business world, supply and demand. Nowadays, demand (consumerism) is at an all time high, therefore it feeds the greedy culture capitalism . Everyone is buying, so everyone is selling. This materialistic society is a symptom of consumerism. We cannot deny that our society is run by money,but that is because we put a price on everything. Everything now has a price, so we forget about value and when we forget how to value things we lose value of ourselves. We try to define our value through pricing, the things we wear, drive, eat, places we live, go out to ect. People have become assets to each other, and what matters is the price of your turn over, i.e what you’re making, a truly lost thought culture. A culture that persists but to the benefit of only a small few
In contrast spirituality, in essence is about the finding of one’s self. Spirituality in its most general sense, deals with the mastery of the self, in acknowledgment that the self is greater than just the physical self.
It is in the pursuit of this entire self that one learns to cultivate a spiritual wellness along with the physical wellness.
The term spirit means “animating or vital principle in man and animals”.
Spirituality asserts that this vitalizing principle is the force of life itself and it is this which is the true self and not the physical self. In more simpler terms, we are in this body, but we are not this body. Spirituality tells us that oneness is the highest purpose, it teaches us to live in service of the universe and not ourselves. It teaches us unity and love, it leads us to the creator and and a more divine existence. The fruits of spirituality not only manifest spirituality but also physically where we can see the individual on a healthier, more balanced path to their purpose. Spirituality not only connects us with our purpose,higher self and creator it makes us healthier beings. Those are the general tenets, that can be seen spanning over all the different religions or spiritual cultures in the world. The ancient cultures and societies that are believed to be way more advanced all attest to spiritual maturity being the number one driving force into the advancement. If we open our eyes we can see even the times symbolizing the same. Nowadays people are self indulgent, unconscionable and spiritually decripit, as the Junior Gong himself put it, “mankin’ need fi cleanse an’ wash out Dem soul wid spiritual detergent”.
So we can conclude upon analysis that consumerism is a counter culture to spirituality. It facilitates the distraction of the human from an integral part of himself that even his history dictates is still proving detrimental to his overall health and wealth. Now this article moves to caution the reader, this counter culture did not pop up accidentally, it is there for a reason, which means someone, or a group of people put it there. I would advise you to turn a conscious third eye to what you CONSUME.